Motherhood, Marriage and Other Wild Rides

Health, Happiness and the Pursuit of Mommyhood

Social Media goes reality TV: Compete and win for an eco home makeover! November 9, 2009

The EarthCare Challenge, presented by Hickory Springs, is making the call for “eco-oblivious” contestants! This first-of-its-kind nationwide contest that will chronicle–in a reality game show environment–the challenges of six contestants aspiring to live more sustainable lifestyles. The contest will take place entirely on the Internet on social networking communities Facebook, Twitter, YouTube and
One lucky grand prize winner will receive an earth-friendly home furnishings makeover for their home, valued at $5,000! On December 1, Hickory Springs will announce six regional finalists who will embark on a 45-day Green Makeover. The contestants’ progress will be chronicled through social media sites, while the public will be invited to participate by voting for their favorite contestant and becoming a fan of designated sites for a chance to win special discounts and prizes.


The winner will be selected in January 2010 by Hickory Springs, and will be awarded their own personal collection of eco-friendly furnishings for their home!

Entering The EarthCare Challenge is easy! There are two ways to do it:
Facebook with a short paragraph describing why you are “eco-oblivious” and want to live a more sustainable/green lifestyle. Make sure to include a photo or two about the areas of your lifestyle needing an eco-friendly makeover. See sample topics below.Facebook or YouTube channel. Use your digital camera, camera phone, web cam; the length is up to you. See sample topics below.

1. Photo Entry
Email EarthCare or post to them on


2. Video Entry
Shoot a quick video to post to either the company’s 

Sample Topics for your Entry
Feel free to work with these or make up your own:

• Open your fridge. Test your “locavore” count – how many locally sourced products can you identify?

• Are your household cleaners begging for an eco-overhaul? Amass them and take a photo.

• “Show and Tell” one green item that you love. Could be anything from all-natural laundry detergent to the bicycle that helps you lower your carbon footprint

• What does the “recycling hub” of your home look like? What do you recycle?

• Talk about your favorite method of transportation.

The contest is open to U.S. residents ages 21. For rules and entry information, visit Or, learn more about the contest on YouTube.

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